While watching the 1947 holiday classic “Miracle on 34th Street”, one scene in particular presented a chance to develop a retro type design.
‘Kris Kringle’ suggests to a mother visiting with her child in the Macy’s toy department to try Gimbel’s for a toy she couldn’t find at the store. The news of this behavior reaches Mr. Macy himself, who embraces the practice as a brilliant marketing strategy.
A number of departments are then presented with reference books containing competitor ads, and the visual of the cover stating “R.H. Macy & Co. Shopping Guide for the Convenience of Our Customers” shows on screen.
The thin, Art Deco sans serif monoline with a few serif-like hooks added onto some characters became the basis for Shopping Guide JNL, which is available in both regular and oblique versions.
Get Download Chillout Font Family From YdhraStudio Chillout is a stylish script font inspired by bold and colorful hand lettering style, so you can bring your design look more beautiful, chill and stylish with this typeface. We give you bonus a swash to make your design look more awesome with Chillout. Chillout also has a standard Multilingual Support. Chillout is great for Logotype, Branding Design, Logo Design, Digital Lettering Arts, Instagram Design, T-Shirt/Apparel, Poster, Magazine, Quotes, Signs, Advertising Design, and any Cheerfull and Colorfull design needs. Chillout Features : - Upper and Lowercase Standard Characters, Punctuation, Numerals. - Opentype Features such as Standard Ligatures, Discretionary Ligatures and Stylistic Set (ss01 - ss09) and swashes. - PUA Encoded Characters - Fully accessible without additional design software. - Includes a range of multilingual characters. You can access all those alternate characters...